NETW 583 Term Project
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13
Pages
Term
Project
Objectives
Term
Project DescriptionThe objective is to complete a written plan that will
suggest a practical Strategic Direction for a company.
You
have a choice to use either an existing company or a fictitious company. In
either case, the Project is to complete a written plan that will suggest a
practical Strategic Direction for the company.This course requires the
completion of a comprehensive Strategic Plan.
The Plan will have 7 sections. The 6 sections will reflect each of the 6 TCOs plus a bibliography. Each section will be 2 – 3 pages in standard business proposal format.
The sections are:
1. Strategy (TCO F)
2. Core Competencies (TCO C)
3. Industry Dynamics (TCO A)
4. Technology Sourcing and Internal Innovation (TCO D)
5. Product Development Strategy (TCO E)
6. Strategy to protect innovations (TCO B)
7. A bibliography listing your references for the project
Ideas to Help Prepare the Course Project
TCO F – Given an
organizational and industry context, identify and suggest a deployment strategy
that will facilitate the success of a technologically driven
organization.Section 1 – StrategyThe Plan will have 7 sections. The 6 sections will reflect each of the 6 TCOs plus a bibliography. Each section will be 2 – 3 pages in standard business proposal format.
The sections are:
1. Strategy (TCO F)
2. Core Competencies (TCO C)
3. Industry Dynamics (TCO A)
4. Technology Sourcing and Internal Innovation (TCO D)
5. Product Development Strategy (TCO E)
6. Strategy to protect innovations (TCO B)
7. A bibliography listing your references for the project
Ideas to Help Prepare the Course Project
This is the most important part of the project, because it sets the direction for all other sections. In this section, you establish the strategy for an organization.
Often people refer to this component as the “Vision” or “Mission” of a company, but it is not. The Vision for a company could be that you want to be a market leader. However, the technology strategy tells everyone how you will achieve that market leadership. The technology strategy tells the various stakeholders – employees, customers, community, and stockholders – what you are going to do to achieve that market
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