Hickory
Company’s three wooden flooring product
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Shown below is a segmented
income statement for Hickory Company's three wooden flooring product lines:
Strip
Plank
Parquet Total
Sales
Revenue
$440,000
$200,000
$300,000 $900,000
Less: Variable
Exps 225,000 120,000 250,000 595,000
Contribution Margin
175,000 80,000 50,000 305,000
Less direct fixed expenses:
Machine
rent
(5,000)
(20,000)
(50,000) (75,000)
Supervision
(15,000) (10,000)
(20,000) (45,000)
Depreciation (35,000)
(10,000)
(25,000) (70,000)
Segment margin
$120,000 40,000
(45,000) 115,000
Hickory's management is
deciding whether to keep or drop the parquet product line. Hickory's parquet
flooring product line has a contribution margin of $50,000 (sales of $300,000
less total variable costs of $250,000). All variable costs are relevant.
Relevant fixed costs associated with this line include 80% of parquet's machine
rent and all of parquet's supervision salaries.
1. Which alternative is more cost effective? Drop the parquet flooring line.
2. By how much? $____?
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