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 SBE310 Week 1 Discussion DQ1 & DQ 2 Latest  

DQ 1

Entrepreneurship (graded)

What do entrepreneurs do that distinguishes them from any other person involved in business? Why is it that personality characteristics may be good predictors of who will be a successful entrepreneur?

DQ 2

Entrepreneurial Passion (graded)

Think of an activity that you love to do; it could be a personal interest or a hobby. How could you turn your passion for this activity into a business? What questions would you have to answer before you took this step? What triggering events in your personal life would it take for you to start this business?

 SBE310 Week 2 Discussion DQ1 & DQ 2 Latest 2016 Jan.

DQ 1

Social Responsibility and Stonyfield Farm (graded)

After watching the video on Stonyfield Farm answer this question: “The responsible thing to do is to identify and examine every potential for doing good and make some kind of investment there.” How has the company’s CEO set about to improve his company according to these words, and what remains to be done?

DQ 2

Investor Decisions (graded)

You are an investor in small businesses, and you have three business plans on your desk. Choose one of the potential business owners listed. Explain why you think that would be the best bet for an investment.

1. A recent college grad, full of energy and ideas, but short on expertise.
2. A middle-management corporate refugee desiring a business of her own after frustration with bureaucratic red tape.
3. A serial entrepreneur who has previously started seven businesses (three of which were huge successes, whereas four failed, losing entire investments).

 SBE310 Week 3 Discussion DQ1 & DQ 2 Latest 2016 Jan.

DQ 1

Finagle a Bagel (graded)

After watching the Finagle a Bagel video, answer the questions below.

1. What financial issues has growth created for Finagle a Bagel? 
2. What does Alan mean when he says that the restaurant business is a great top-line business? 
3. What does that have to do with the bottom line?

DQ 2

The Role of Angel Investors (graded)

After reading the introductory lecture notes regarding angel investors, describe how an angel investor could assist in the financing of an upstart company.

 SBE310 Week 4 Discussion DQ1 & DQ 2 Latest 2016 Jan.

DQ 1

Franchising (graded)

Explain how a franchise could be considered a partnership. What makes a franchise agreement simpler than a partnership that you would start with another individual?

DQ 2

Sideline Business (graded)

Many entrepreneurs test the waters of a market by starting a sideline business. What are the advantages and disadvantages of selling items on Internet auctions, such as eBay?

 SBE310 Week 5 Discussion DQ1 & DQ 2 Latest 2016 Jan.

DQ 1

Market Segmentation (graded)

Segmentation is the process of breaking a population down into smaller groups and marketing to it. Is it possible for a small business to oversegment its market? How might that be dangerous?

DQ 2

Single Product Development Risks (graded)

Many small businesses are built around one product. What risks does this approach impose? How can small business owners minimize those risks?

 SBE310 Week 6 Discussion DQ1 & DQ 2 Latest 2016 Jan.

DQ 1

Location Analysis (graded)

Why should the small business owner consider the demographics of an area when choosing a location for opening a new business? Name some sources of demographic information that are valuable tools to use in this evaluation.

DQ 2

Pricing Strategy (graded)

What strategies should be considered if a small business is setting prices for a product that is to be exported? How are these strategies different from those used in a domestic market?

 SBE310 Week 7 Discussion DQ1 & DQ 2 Latest 2016 Jan.

DQ 1

Hiring Friends (graded)

As a young entrepreneur, you may soon be in the position of hiring one or more of your college friends in your own business. What are the advantages of hiring your friends? What are the potential pitfalls?

DQ 2

Operations Management at Various Company (graded)

After watching the video on operation management, answer these questions: 

1. How has Finagle A Bagel used customization in its design decisions as a means of distinguishing its service and products?
2. What is materials requirement planning, and how can an organization use it to create its product?

Assignment and Course project

 SBE310 All Week Course Project Latest 2016 Jan.

Course Project> Part 3: Entrepreneur Research Paper

Entrepreneur Research Project

Introduction

This course project includes interviewing an entrepreneur. Parts 1 and 2 require using the same interview. You may also use the same entrepreneur for Part 3 of this assignment.

Part 1: Entrepreneur Interview Paper

Locate a local entrepreneur to interview and write a reflection paper on your chosen person. You are required to submit a one-page biography of your entrepreneur in Week 3 that is worth 20 points. It is important: Be sure to start this assignment as soon as possible to insure that you find a suitable entrepreneur.

The purpose of this paper is to interview a local entrepreneur in order to develop insights into the world of entrepreneurship. At the end of the process, you will need to take the information and reflect upon the challenges and the rewards of being an entrepreneur.

• What type of person becomes this type of risk taker?
• What challenges did he or she face and overcome?
• What failures did this person have?
• How many companies has he or she started?
• How successful is he or she?
• Why is this person successful?
• Why did he or she become an entrepreneur?
• What is this person's measure of success?
• What did you learn about entrepreneurship from this interview?

This paper should focus on these types of questions but should not be limited to just the ones listed above. Get creative and get into the idea that you need to learn from this person so that you can better understand the challenges this business choice offers.

Guidelines

• The biography paper must be no more than one page; you will turn this into the dropbox at the end of Week 3.
• You must follow APA formatting guidelines.
• Although this is not a scientific-type writing assignment and is mostly creative in nature, references are still very important. You must reference your interviewee. Be sure to look up how to cite an interview in APA style.
• All DeVry University policies are in effect, including the plagiarism policy.
• Any questions about this paper may be discussed in the weekly Q & A discussion topic.

Milestones

• During Weeks 1 through 3, select a person and conduct an interview. Decide who you are going to interview for the project, make arrangements for the interview, and conduct the interview.
• In Week 3, submit an entrepreneur biography. In Week 3, you are required to submit a one-page biography in the dropbox.

Frequently Asked Questions

1. I do not know anyone who is an entrepreneur or owns a small business. What do I do?

Find someone who owns a business (or who has owned a business in the past) in any industry, anywhere. You may have to get on the phone and make some calls. Tell him or her you are a college student and need approximately 30 minutes of his or her time. People are almost always happy to help a student. Have a backup in case your first choice for an interview has a conflict at the last minute. Conflicts and conciliation can happen, so it is best to be prepared.

1. Do I have to do an interview?

Yes, a personal or phone interview with another person is required. Full contact information for the source should be provided in your paper for verification purposes.

1. I do this work for my company, can I just talk about my experience?

No, see question 2 above.

1. How do I cite a personal interview as a source reference?

See the APA Tutorial in the course Syllabus.

Grading Rubric:

Category	Points	%	Description
Background Information	10	50%	Ensure that you have a complete background of your entrepreneur. Key elements include company name, start date of company, key historic moments in company, and basic information on entrepreneur.
Grammar and Spelling	5	25%	Insure your paper is well written. Grammar, spelling, and punctuation should be correct.
Organization and Cohesiveness	5	25%	The paper is organized, and it tells the story of the entrepreneur. Writing is at the college level.
Total	20	100	A quality paper will meet or exceed all of the above requirements.

Part 2: Entrepreneur Reflection Paper

Expand upon the entrepreneur interview, and write a reflection paper on your chosen person. The entrepreneur reflection paper is worth 150 points and is due in Week 5. The purpose of this paper is to take the information from the interview and reflect upon the challenges and rewards of being an entrepreneur.

Guidelines

• The paper must be 4 - 5 pages in length.
• You must follow APA formatting.
• Include a table of contents.
• Even though this is not a scientific-type writing assignment and is mostly creative in nature, references are still very important. You must reference your interviewee. Be sure to look up how to cite an interview in APA style.
• All DeVry University policies are in effect including the plagiarism policy.
• Papers are due during Week 5 of this course and should be submitted to the dropbox.
• Any questions about this paper may be discussed in the weekly Q & A discussion topic.
• This paper is worth 150 total points and will be graded on quality of research topic, quality of paper information, use of citations, grammar, and sentence structure.

Milestones

• During Week 5, write and submit your entrepreneur reflection paper. In Week 5, you will finish writing your paper (see next section). For APA format guidelines, please refer to the APA Tutorial in the Syllabus. Insure that the body of your paper, excluding cover page and sources, exceeds the minimum and that all of the assignment requirements have been met.

Best Practices

• Cover Page:Include who you prepared the paper for, who prepared it, and the date.
• Table of Contents:List the main ideas and section of your paper and the pages where they are located. The illustrations should be included separately.
• Introduction:Use a header on your paper. It will indicate that you are introducing your paper.

The purpose of an introduction or opening is to

• introduce the subject and why the subject is important;
• preview the main ideas and the order in which they will be covered; and
• establish the tone of the document.

Include in the introduction a reason for the audience to read the paper. Also, include an overview of what you are going to cover in your paper and the importance of the material. (This should include or introduce the questions you are asked to answer on each assignment.)

• Body of Your Report:Use a header titled with the name of your project (e.g., “The Development of Hotel X - A World Class Resort”). Then proceed to break out the main ideas: state the main ideas, state major points in each idea, and provide evidence. Break out each main idea you will use in the body of your paper. Show some type of division such as separate sections that are labeled, separate group of paragraphs, or headers. You would include the information you found during your research and investigation.
• Summary and Conclusion:Summarizing is similar to paraphrasing, but summarizing presents the gist of the material in fewer words than the original. An effective summary identifies the main ideas and major support points from the body of your report; minor details are left out. Summarize the benefits of the ideas and how they affect the tourism industry.
• Work Cited: Use the citation format as specified in the Syllabus.

Grading Rubric:

Category	Points	%	Description
Insight	50	28.5%	What insights have you gained from your interview? What did you learn from your entrepreneur?
Analysis	50	28.5%	How did you interpret the message from the entrepreneur with what you have learned so far in class? (How would you apply theories reviewed in class?) How was the information analyzed? What was the message of your interview?
Overall Organization	50	28.5	Was the paper organized, and did it tell the story of the entrepreneur and your findings? The overall paper should be cohesive and tell a story. How complete was the paper?
Total	150	100	A quality paper will meet or exceed all of the above requirements.

Part 3: Entrepreneur Research Paper

You will write an extensive research paper on an entrepreneurship failure. As you may be aware, 80% of all small businesses fail within the first five years (50% in the first year). Your research paper must answer the following question: Why does this failure happen, and how can it be avoided? You will need to research a small business or use your entrepreneur that you interviewed to learn about failure. The paper will have three sections.

• Failure Introduction: Your first 2 pages should be a background of the failed business. What was the business? Who were their competitors? What was their mission or business vision? When did the business start and then fail?
• Reason for Failure: This section (2 pages) requires your insights and will be a large part of your grade. You must describe why the business failed. There are many reasons small companies fail, and you should do some basic research (hint – some scholarly research is required here) to determine the common causes and then compare this research to your company.
• Your Analysis: The last section (2 pages) should be what could have been done, in your opinion and based on the knowledge you received in class (another hint – more scholarly research could be used here), to avert the failure. Could the entrepreneur have planned better? Was the idea sound but the implementation poor? Simply put, as the observer after the fact, how could this business have survived?

It is important: Do not write 5 pages on the company and save the last page for the reason and analysis. Please use the guidelines above to ensure that you maximize your effort on this project.

Remember, the point of this research project is for you toevaluatea failure, determine the causes of the failure, and introduce a way the failure could have been averted. This project will give you some insight for your own potential business idea and help you avoid some of the mistakes others have made. As stated above, failure is common in small business; conduct some solid research on this project to identify the risks, so you can create mitigation techniques to increase your chances of success when you venture out with your plan!

Guidelines

• Papers must be 6 - 8 pages in length. (There would be roughly one page per area included in the report.)
• You must follow APA formatting guidelines. Appropriate citations are required.
• Include a table of contents.
• Even though this is not a scientific-type writing assignment and is mostly creative in nature, references are still very important. You must have at least 4 scholarly references. (For more information, please view research information below.)
• All DeVry University policies are in effect including the plagiarism policy.
• Papers are due Week 7.
• Any questions about this paper may be discussed in the weekly Q & A discussion topic.
• This paper is worth 200 total points and will be graded on quality of research topic, quality of paper information, use of citations, grammar, and sentence structure.