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SBE310 Week 1 Discussion DQ1 & DQ 2 Latest
DQ
1
Entrepreneurship (graded)
|
What
do entrepreneurs do that distinguishes them from any other person involved in
business? Why is it that personality characteristics may be good predictors of
who will be a successful entrepreneur?
DQ
2
Entrepreneurial Passion (graded)
|
Think
of an activity that you love to do; it could be a personal interest or a hobby.
How could you turn your passion for this activity into a business? What
questions would you have to answer before you took this step? What triggering
events in your personal life would it take for you to start this business?
SBE310
Week 2 Discussion DQ1 & DQ 2 Latest 2016 Jan.
DQ
1
Social Responsibility and Stonyfield Farm
(graded)
|
After
watching the video on Stonyfield Farm answer this question: “The responsible
thing to do is to identify and examine every potential for doing good and make
some kind of investment there.” How has the company’s CEO set about to improve
his company according to these words, and what remains to be done?
DQ
2
Investor Decisions (graded)
|
You
are an investor in small businesses, and you have three business plans on your
desk. Choose one of the potential business owners listed. Explain why you think
that would be the best bet for an investment.
1. A recent college grad, full of energy and ideas, but short on expertise.
2. A middle-management corporate refugee desiring a business of her own after frustration with bureaucratic red tape.
3. A serial entrepreneur who has previously started seven businesses (three of which were huge successes, whereas four failed, losing entire investments).
1. A recent college grad, full of energy and ideas, but short on expertise.
2. A middle-management corporate refugee desiring a business of her own after frustration with bureaucratic red tape.
3. A serial entrepreneur who has previously started seven businesses (three of which were huge successes, whereas four failed, losing entire investments).
SBE310
Week 3 Discussion DQ1 & DQ 2 Latest 2016 Jan.
DQ
1
Finagle a Bagel (graded)
|
After
watching the Finagle a Bagel video, answer the questions below.
1. What financial issues has growth created for Finagle a Bagel?
2. What does Alan mean when he says that the restaurant business is a great top-line business?
3. What does that have to do with the bottom line?
1. What financial issues has growth created for Finagle a Bagel?
2. What does Alan mean when he says that the restaurant business is a great top-line business?
3. What does that have to do with the bottom line?
DQ
2
The Role of Angel Investors (graded)
|
After
reading the introductory lecture notes regarding angel investors, describe how
an angel investor could assist in the financing of an upstart company.
SBE310
Week 4 Discussion DQ1 & DQ 2 Latest 2016 Jan.
DQ
1
Franchising (graded)
|
Explain
how a franchise could be considered a partnership. What makes a franchise
agreement simpler than a partnership that you would start with another
individual?
DQ
2
Sideline Business (graded)
|
Many
entrepreneurs test the waters of a market by starting a sideline business. What
are the advantages and disadvantages of selling items on Internet auctions,
such as eBay?
SBE310
Week 5 Discussion DQ1 & DQ 2 Latest 2016 Jan.
DQ
1
Market Segmentation (graded)
|
Segmentation
is the process of breaking a population down into smaller groups and marketing
to it. Is it possible for a small business to oversegment its market? How might
that be dangerous?
DQ
2
Single Product Development Risks (graded)
|
Many
small businesses are built around one product. What risks does this approach
impose? How can small business owners minimize those risks?
SBE310
Week 6 Discussion DQ1 & DQ 2 Latest 2016 Jan.
DQ
1
Location Analysis (graded)
|
Why
should the small business owner consider the demographics of an area when
choosing a location for opening a new business? Name some sources of
demographic information that are valuable tools to use in this evaluation.
DQ
2
Pricing Strategy (graded)
|
What
strategies should be considered if a small business is setting prices for a
product that is to be exported? How are these strategies different from those
used in a domestic market?
SBE310
Week 7 Discussion DQ1 & DQ 2 Latest 2016 Jan.
DQ
1
Hiring Friends (graded)
|
As
a young entrepreneur, you may soon be in the position of hiring one or more of
your college friends in your own business. What are the advantages of hiring
your friends? What are the potential pitfalls?
DQ
2
Operations Management at Various Company
(graded)
|
After
watching the video on operation management, answer these questions:
1. How has Finagle A Bagel used customization in its design decisions as a means of distinguishing its service and products?
2. What is materials requirement planning, and how can an organization use it to create its product?
1. How has Finagle A Bagel used customization in its design decisions as a means of distinguishing its service and products?
2. What is materials requirement planning, and how can an organization use it to create its product?
Assignment
and Course project
SBE310 All Week Course Project Latest 2016
Jan.
Course Project> Part 3: Entrepreneur
Research Paper
Entrepreneur
Research Project
Introduction
This
course project includes interviewing an entrepreneur. Parts 1 and 2 require
using the same interview. You may also use the same entrepreneur for Part 3 of
this assignment.
Part
1: Entrepreneur Interview Paper
Locate
a local entrepreneur to interview and write a reflection paper on your chosen
person. You are required to submit a one-page biography of your entrepreneur in
Week 3 that is worth 20 points. It is important: Be sure to start this
assignment as soon as possible to insure that you find a suitable entrepreneur.
The
purpose of this paper is to interview a local entrepreneur in order to develop
insights into the world of entrepreneurship. At the end of the process, you
will need to take the information and reflect upon the challenges and the
rewards of being an entrepreneur.
- What
type of person becomes this type of risk taker?
- What
challenges did he or she face and overcome?
- What
failures did this person have?
- How
many companies has he or she started?
- How
successful is he or she?
- Why
is this person successful?
- Why
did he or she become an entrepreneur?
- What
is this person's measure of success?
- What
did you learn about entrepreneurship from this interview?
This
paper should focus on these types of questions but should not be limited to
just the ones listed above. Get creative and get into the idea that you need to
learn from this person so that you can better understand the challenges this
business choice offers.
Guidelines
- The
biography paper must be no more than one page; you will turn this into the
dropbox at the end of Week 3.
- You
must follow APA formatting guidelines.
- Although
this is not a scientific-type writing assignment and is mostly creative in
nature, references are still very important. You must reference your
interviewee. Be sure to look up how to cite an interview in APA style.
- All
DeVry University policies are in effect, including the plagiarism policy.
- Any
questions about this paper may be discussed in the weekly Q & A
discussion topic.
Milestones
- During
Weeks 1 through 3, select a person and conduct an interview. Decide who
you are going to interview for the project, make arrangements for the
interview, and conduct the interview.
- In
Week 3, submit an entrepreneur biography. In Week 3, you are required to
submit a one-page biography in the dropbox.
Frequently
Asked Questions
- I
do not know anyone who is an entrepreneur or owns a small business. What
do I do?
Find
someone who owns a business (or who has owned a business in the past) in any industry,
anywhere. You may have to get on the phone and make some calls. Tell him or her
you are a college student and need approximately 30 minutes of his or her time.
People are almost always happy to help a student. Have a backup in case your
first choice for an interview has a conflict at the last minute. Conflicts and
conciliation can happen, so it is best to be prepared.
- Do
I have to do an interview?
Yes,
a personal or phone interview with another person is required. Full contact
information for the source should be provided in your paper for verification
purposes.
- I
do this work for my company, can I just talk about my experience?
No,
see question 2 above.
- How
do I cite a personal interview as a source reference?
See
the APA Tutorial in the course Syllabus.
Grading
Rubric:
Category
|
Points
|
%
|
Description
|
Background
Information
|
10
|
50%
|
Ensure
that you have a complete background of your entrepreneur. Key elements
include company name, start date of company, key historic moments in company,
and basic information on entrepreneur.
|
Grammar
and Spelling
|
5
|
25%
|
Insure
your paper is well written. Grammar, spelling, and punctuation should be
correct.
|
Organization
and Cohesiveness
|
5
|
25%
|
The
paper is organized, and it tells the story of the entrepreneur. Writing is at
the college level.
|
Total
|
20
|
100
|
A quality paper will meet or exceed all
of the above requirements.
|
Part
2: Entrepreneur Reflection Paper
Expand
upon the entrepreneur interview, and write a reflection paper on your chosen
person. The entrepreneur reflection paper is worth 150 points and is due in
Week 5. The purpose of this paper is to take the information from the interview
and reflect upon the challenges and rewards of being an entrepreneur.
Guidelines
- The
paper must be 4 - 5 pages in length.
- You
must follow APA formatting.
- Include
a table of contents.
- Even
though this is not a scientific-type writing assignment and is mostly
creative in nature, references are still very important. You must
reference your interviewee. Be sure to look up how to cite an interview in
APA style.
- All
DeVry University policies are in effect including the plagiarism policy.
- Papers
are due during Week 5 of this course and should be submitted to the
dropbox.
- Any
questions about this paper may be discussed in the weekly Q & A discussion
topic.
- This
paper is worth 150 total points and will be graded on quality of research
topic, quality of paper information, use of citations, grammar, and
sentence structure.
Milestones
- During
Week 5, write and submit your entrepreneur reflection paper. In Week 5,
you will finish writing your paper (see next section). For APA format
guidelines, please refer to the APA Tutorial in the Syllabus. Insure that
the body of your paper, excluding cover page and sources, exceeds the
minimum and that all of the assignment requirements have been met.
Best
Practices
- Cover
Page:Include
who you prepared the paper for, who prepared it, and the date.
- Table
of Contents:List the main ideas and section of your paper
and the pages where they are located. The illustrations should be included
separately.
- Introduction:Use
a header on your paper. It will indicate that you are introducing your
paper.
The
purpose of an introduction or opening is to
- introduce
the subject and why the subject is important;
- preview
the main ideas and the order in which they will be covered; and
- establish
the tone of the document.
Include
in the introduction a reason for the audience to read the paper. Also, include
an overview of what you are going to cover in your paper and the importance of
the material. (This should include or introduce the questions you are asked to
answer on each assignment.)
- Body
of Your Report:Use a header titled with the name
of your project (e.g., “The Development of Hotel X - A World Class
Resort”). Then proceed to break out the main ideas: state the main ideas,
state major points in each idea, and provide evidence. Break out each main
idea you will use in the body of your paper. Show some type of division
such as separate sections that are labeled, separate group of paragraphs,
or headers. You would include the information you found during your
research and investigation.
- Summary
and Conclusion:Summarizing is similar to
paraphrasing, but summarizing presents the gist of the material in fewer
words than the original. An effective summary identifies the main ideas
and major support points from the body of your report; minor details are
left out. Summarize the benefits of the ideas and how they affect the
tourism industry.
- Work
Cited:
Use the citation format as specified in the Syllabus.
Grading
Rubric:
Category
|
Points
|
%
|
Description
|
Insight
|
50
|
28.5%
|
What
insights have you gained from your interview? What did you learn from your
entrepreneur?
|
Analysis
|
50
|
28.5%
|
How
did you interpret the message from the entrepreneur with what you have
learned so far in class? (How would you apply theories reviewed in class?)
How was the information analyzed? What was the message of your interview?
|
Overall
Organization
|
50
|
28.5
|
Was
the paper organized, and did it tell the story of the entrepreneur and your
findings? The overall paper should be cohesive and tell a story. How complete
was the paper?
|
Total
|
150
|
100
|
A quality paper will meet or exceed all
of the above requirements.
|
Part
3: Entrepreneur Research Paper
You
will write an extensive research paper on an entrepreneurship failure. As you
may be aware, 80% of all small businesses fail within the first five years (50%
in the first year). Your research paper must answer the following question: Why
does this failure happen, and how can it be avoided? You will need to research
a small business or use your entrepreneur that you interviewed to learn about
failure. The paper will have three sections.
- Failure
Introduction: Your first 2 pages should be a background of
the failed business. What was the business? Who were their competitors?
What was their mission or business vision? When did the business start and
then fail?
- Reason
for Failure: This section (2 pages) requires your insights
and will be a large part of your grade. You must describe why the business
failed. There are many reasons small companies fail, and you should do
some basic research (hint – some scholarly research is required here) to
determine the common causes and then compare this research to your
company.
- Your
Analysis: The last section (2 pages) should be what
could have been done, in your opinion and based on the knowledge you
received in class (another hint – more scholarly research could be used
here), to avert the failure. Could the entrepreneur have planned better?
Was the idea sound but the implementation poor? Simply put, as the
observer after the fact, how could this business have survived?
It
is important: Do not write 5 pages on the company and save the last page for
the reason and analysis. Please use the guidelines above to ensure that you
maximize your effort on this project.
Remember,
the point of this research project is for you toevaluatea failure,
determine the causes of the failure, and introduce a way the failure could have
been averted. This project will give you some insight for your own potential
business idea and help you avoid some of the mistakes others have made. As
stated above, failure is common in small business; conduct some solid research
on this project to identify the risks, so you can create mitigation techniques
to increase your chances of success when you venture out with your plan!
Guidelines
- Papers
must be 6 - 8 pages in length. (There would be roughly one page per area
included in the report.)
- You
must follow APA formatting guidelines. Appropriate citations are required.
- Include
a table of contents.
- Even
though this is not a scientific-type writing assignment and is mostly
creative in nature, references are still very important. You must have at
least 4 scholarly references. (For more information, please view research
information below.)
- All
DeVry University policies are in effect including the plagiarism policy.
- Papers
are due Week 7.
- Any
questions about this paper may be discussed in the weekly Q & A
discussion topic.
- This
paper is worth 200 total points and will be graded on quality of research
topic, quality of paper information, use of citations, grammar, and
sentence structure.
Research
Information
Note
that you will conduct online research using scholarly resources, which can be
found in the DeVry Online Library (available under Course Home) and online
research sources such as Google. Locate at least 4 scholarly articles that
discuss the failures in small business for inclusion as sources in your paper.
What are current trends in this business (or in the overall industry of which
this business is a member) that might impact customer service, customer
satisfaction, or customer loyalty positively or negatively?
Milestones
- In
Weeks 1 through 3 you determined the failure you will research and decided
what business failure you planned to research.
- In
Weeks 3 through 5, you researched and analyzed failure.
- During
Weeks 6 and 7, write and submit your entrepreneur reflection paper. Finish
writing your paper. For APA format guidance, please refer to the APA
Tutorial in the syllabus. Ensure that the body of your paper, excluding
cover page and sources, exceeds the minimum page requirement, and that all
of the assignment requirements have been met. Then, submit your paper.
Best
Practices
- Cover
Page:Include
who you prepared the paper for, who prepared it, and the date.
- Table
of Contents:List the main ideas and section of your paper
and the pages where they are located. The illustrations should be included
separately.
- Introduction:Use
a header on your paper. It will indicate that you are introducing your
paper.
The
purpose of an introduction or opening is to
- introduce
the subject and why the subject is important;
- preview
the main ideas and the order in which they will be covered; and
- establish
the tone of the document.
Include
in the introduction a reason for the audience to read the paper. Also, include
an overview of what you are going to cover in your paper and the importance of
the material. (This should include or introduce the questions you are asked to
answer on each assignment.)
- Body
of Your Report:Use a header titled with the name
of your project (e.g., “The Development of Hotel X - A World Class
Resort”). Then proceed to break out the main ideas: state the main ideas,
state major points in each idea, and provide evidence. Break out each main
idea you will use in the body of your paper. Show some type of division
such as separate sections that are labeled, separate group of paragraphs,
or headers. You would include the information you found during your research
and investigation.
- Summary
and Conclusion:Summarizing is similar to
paraphrasing, but summarizing presents the gist of the material in fewer
words than the original. An effective summary identifies the main ideas
and major support points from the body of your report; minor details are
left out. Summarize the benefits of the ideas and how they affect the
tourism industry.
- Work
Cited:
Use the citation format as specified in the Syllabus.
Grading
Rubric:
Category
|
Points
|
%
|
Description
|
Introduction
|
50
|
25%
|
The
introduction (2 pages) describes the business in detail. Start and failure
dates, industry background, company idea and target customers all are
elements that must be included. Additionally, any information about the
founder and overall finance (if available) should be included.
|
Analysis
|
50
|
25%
|
The
analysis is the core of the project (2-3 pages). You must determine why the
failure occurred. You must have some research about general reasons of
entrepreneurial failure as your base understanding and incorporate research
in the analysis of the business failure.
|
Recommendations
|
50
|
25%
|
Your
recommendations must demonstrate a thorough understanding of your business's
failure and create credible remedies to solve the problem (2-3 pages). For
example, if your company lacks capital, simply stating that the company
needed more money is not enough. How would you raise that money? Perhaps the
business plan was not developed properly, or no plan was created at all, and
the idea and sales projections were unrealistic. In other words, your
analysis and research must be specific and detailed.
|
Organization
and Cohesiveness
|
25
|
12.5%
|
Insure
that the paper follows the guidelines listed above and the information is
presented in an organized manner.
|
Grammar
and Spelling
|
25
|
12.5%
|
Grammar
and spelling must be at college level.
|
Total
|
200
|
100
|
A quality paper will meet or exceed all
of the above requirements.
|
Devry
SBE310 Week 6 You Decide Latest 2016 Jan.
You Decide> Grading Rubric
Scenario
Summary
As
outlined in the lecture this week, an incubator is a large firm that nurtures
many companies and invests in business ideas. Incubators provide support in
many ways and you would like to submit your idea to Rollins Incubator, Inc. in
order to benefit from their management and financial support.
Your
Assignment
You
are an entrepreneur that wants to be funded by Rollins Incubator, Inc. You have
an outstanding idea that needs funding and you feel that bringing your idea to
an incubator would increase your chances of success.
You
have contacted Janet Rodgers, the Vice President of Business Development of
Rollins Incubator, Inc., and she told you that you will have 5 minutes with the
Michael Rollins, the CEO of Rollins Incubator, Inc.
Key
Players
You Decide
ScenarioYour
RoleKey PlayersAssignment
Scenario
As
outlined in the lecture this week, an incubator is a large firm that nurtures
many companies and invests in business ideas. Incubators provide support in
many ways and you would like to submit your idea to Rollins Incubator, Inc. in
order to benefit from their management and financial support.
Your Role
You
are an entrepreneur that wants to be funded by Rollins Incubator, Inc. You have
an outstanding idea that needs funding and you feel that bringing your idea to
an incubator would increase your chances of success. You have contacted the
Janet Rodgers, Vice President of Business Development of Rollins Incubator,
Inc., and she told you that you will have 5 minutes with the Michael Rollins,
the CEO of Rollins Incubator, Inc.
Key Players
Janet
RodgersVP Business Development Rollins Incubator, Inc.Michael RollinsCEO
Rollins Incubator, Inc.
Assignment
Given
the scenario, your role and the information provided by the key players
involved, it is time for you to make a decision. If you are finished reviewing
this scenario, close this window and return to this Week's You Decide tab, in
eCollege, to complete the activity for this scenario. You can return and review
this scenario again at any time.
Activity
or Assignment
Assignment
Develop
a 12-slide PowerPoint presentation to pitch your idea to Mr. Rollins. Your
slideshow must be succinct, compelling, and should include the following
elements.
- Slide
1: State your company name and motto, with a tagline and a date.
- Slide
2: Review business proposition, what will your business create?
- Slide
4: Share your objective, how much money do you need, and why you are here?
- Slide
3: Review technology platforms you intend to use.
- Slide
5: Provide current market review; detail the market; how big is the
market?
- Slide
6: Provide forecast for current market.
- Slide
7: Market competition, who do you sell the product to and how big is that
market?
- Slide
8: Review business model drivers, what makes you unique from the
competition?
- Slide
9: Review potential risks.
- Slide
10: Review the management team with whom you will partner, including
yourself.
- Slide
11: Financials; basic revenues and costs, and profits in a 3 to 5 year
term.
- Slide
12: Amount of money needed to fund your idea, with a basic breakdown of
where the money will go.
Be
sure to use the Notes section of the PowerPoint to highlight your presentation
information. Keep these notes succinct as well.
Grading
Rubric
Category
|
Points
|
Description
|
Criteria/Creativity
|
50
|
Demonstrate
a strong substantiation of your idea. Demonstrate understanding of how the
course concepts apply to the idea. Be sure to include the basic concepts and
criteria required by the CEO. Your idea must be compelling and creative.
|
Understanding
|
25
|
Develop
high-level concepts and outline for your idea. Be sure to include all the
elements required when presenting a business plan. The elements and slides
that are required have been presented to you in the You Decide audio section,
be sure to listen carefully, so you will be able to create your slides effectively.
Ensure that you utilize the Notes section to outline any specifics you would
talk about in your presentation.
|
Execution
|
25
|
Make
sure your slideshow is clear and succinct using strong organization and
proper grammar. Use citations correctly. There will be an automatic 10-point
deduction for any presentation over 12 slides.
|
Total
|
50
|
A
quality slideshow will meet or exceed all of the above requirements.
|
Devry
SBE310 Week 3 You Decide Latest 2016 Jan
You Decide> Grading Rubric
Scenario,
Your Role, Key Players
You Decide
ScenarioYour
RoleKey PlayersAssignment
Scenario
In
this scenario, you are the Vice President for Johnson Angel Investments, LLC
and assistant to an angel investor, Joe Johnson, CEO Johnson Angel Investments,
LLC. Joe Johnson made his fortune in the Internet space. He was an executive
for a company that went public and he cashed in his options and is now worth
over $100 million.
Your Role
You
are the Vice President for Johnson Angel Investments, LLC. You have been hired
by Mr. Johnson to help select investments and determine viability of business
ideas.
Key Players
Ms.
Samantha SmithCFO Johnson Angel Investments, LLC.Mr. Joe JohnsonCEO Johnson
Angel Investments, LLC.
Assignment
Given
the scenario, your role and the information provided by the key players
involved, it is time for you to make a decision. If you are finished reviewing
this scenario, close this window and return to this Week's You Decide tab, in
eCollege, to complete the activity for this scenario. You can return and review
this scenario again at any time.
Assignment
or Assignment
Assignment
Create
investment criteria for Mr. Johnson that will outline what his company will be
willing to evaluate for investing. The criteria will be created by you, which
will be posted on the website to be seen by entrepreneurs.
Here
are some examples of criteria, but not limited to the following.
- Development
Stage:What
stage does your investor prefer (concept, idea, break-even)?
- Geographic
Location:Location the investor prefers.
- Industry:The
industry your investor prefers.
- Revenue:Outline
the level of profit you want the company to show.
- Return
on Investor (ROI) Desired:The amount of ROI you desire.
- Technology
Focus:The
focus of the entrepreneurs' technology (i.e., biomedical, Internet, etc.).
- Management:Level
of experience you desire from the management team.
- Sustainable
Competitive Advantage:A demonstration of the competitive
advantage.
- Exit
Strategy:The exit strategy your investor prefers.
- Size
of Market:The size of the marketplace that you prefer.
- Size
of Investment:The range of the investment your
investor is willing to disperse.
- Proof
of Concept:A list of sales and a prototype required.
Your
proposal should be 2-3 pages in length with a detailed list of your criteria
and explanations for the criteria.
Grading
Rubric
Category
|
Points
|
Description
|
Understanding
|
50
|
Demonstrate
a strong grasp of the problem. Demonstrate understanding of how the course
concepts apply to the problem. Be sure to include the basic concepts and
criteria required by the owner and CFO. Show creativity with the assignment
and outline interesting ways to create the proposal.
|
Analysis
|
25
|
Develop
a detailed outline of your criteria. Provide details on angel investor
requirements. A simple list of the criteria will not work. A demonstration of
research outside of the course work will be evaluated; did you find criteria
that is not explained in the details?
|
Execution
|
25
|
Write
your answer clearly and succinctly using strong organization and proper
grammar, punctuation, and spelling. Follow APA formatting standards.
|
Total
|
100
|
A
quality paper will meet or exceed all of the above requirements.
|
final exam
Question
1.1. (TCO 1) Approximately what percentage of businesses have a payroll with
fewer than 500 people?
(Points
: 5)
10%
25%
75%
99%
Question
2.2. (TCO 1) The impact downsizing has on small business is which of the
following?
(Points
: 5)
No
labor force to work in small businesses
Opportunity
to perform the work large businesses no longer perform
An
availability of workers with no skills
Lack
of financial backing for small businesses
Question
3.3. (TCO 1) The most common cause of business failure is _____.
(Points
: 5)
choosing
the wrong type of business ownership
starting
a business that is too large
lack
of marketing expertise by the small business owner
inadequate
management and financing
Question
4.4. (TCO 1) Entrepreneurship primarily involves which phase of business?
(Points
: 5)
The
startup process
Hiring
of key employees
Maintaining
a positive cash flow
Building
and maintaining a sufficient customer base
Question
5.5. (TCO 1) The single biggest disadvantage of sole proprietorships is which
of the following?
(Points
: 5)
Limited
resources
Limited
skills
Unlimited
liability
Double
taxation
Question
6.6. (TCO 4) The best time for a small business to get a lawyer is _____.
(Points
: 5)
when
the business is in trouble
during
court hearings
when
writing the business plan
while
the business is still an idea
Question
7.7. (TCO 4) Which one below is NOT a pricing strategy discussed in our course?
(Points : 5)
Price
skimming
Promotional
pricing
Penetration
price
Prestige
pricing
Question
8.8. (TCO 4) Peter Drucker stated that businesses have _____ basic functions.
(Points
: 5)
two
three
four
five
Question
9.9. (TCO 4) Product refers to which of the following?
(Points
: 5)
Tangible
goods only
Tangible
services only
Tangible
goods, intangible services, or a combination of both
Intangible
services only
Question
10.10. (TCO 4) A small business owner should begin the site selection process
by asking which of the following questions?
(Points
: 5)
What
region would be best?
What
state within the region would be best?
What
city within that region would be best?
What
specific site within that city will work for the business?
Question
11.11. (TCO 4) A long-term agreement to rent a building, equipment, or other
assets is known as a _____. (Points : 5)
lease
rental
contract
legally
liable contract
business
contract
Question
12.12. (TCO 4) Consumers typically do not want the cheapest product available;
they want the _____. (Points : 5)
best
product for the highest price
most
reasonable product at the highest price
most
reasonable product at the lowest price
best
product for the most reasonable price
Question
13.13. (TCO 4) The point at which total cost equals total revenue and the
business is neither making or losing money is known as the _______.
(Points
: 5)
Profit
area
Loss
area
Breakeven
point
Profit
point
Question
14.14. (TCO 2) Through the franchise agreement, the _____ gains the benefit of
the parent company's expertise, experience, management systems, marketing, and
financial help.
(Points
: 5)
franchisor
franchisee
leaser
lessee
Question
15.15. (TCO 2) Adequate cash flow can be especially critical if the business is
a _____.
(Points
: 5)
manufacturing
business
service
business
seasonal
or cyclical business
healthcare
business
Question
16.16. (TCO 2) Which of the following is not included in the marketing plan
section of the business plan?
(Points
: 5)
How
sales forecasts will be reached
Marketing
objectives
Identification
of potential markets
Cash
flow statements
Question
17.17. (TCO 3) When analyzing financial statements, remember that profits can
be increased and expenses can be decreased to make the records look better
_____.
(Points
: 5)
in
the short run
in
the long run
for
tax purposes
for
bank audits
Question
18.18. (TCO 3) No matter what type of business a person is starting, one of the
most important resources is _____. (Points : 5)
inventory
low
rental rates
high
wages
time
Question
19.19. (TCO 3) Most Inc. 500 companies receive more than half of their revenue
from _____.
(Points
: 5)
their
local areas
their
regional areas
outside
their home regions and internationally
within
100 miles of their businesses
Question
20.20. (TCO 3) The stages that products in the marketplace go through are known
as what?
(Points
: 5)
The
product life cycle
The
product growth stages
The
product timeline
The
product opportunity stages
Question
21.21. (TCO 5) Organizing involves all but which of the following?
(Points
: 5)
Assembling
financial resources
Assembling
human resources
Assembling
materials
Assembling
invoices
Question
22.22. (TCO 5) Job analysis will _____. (Points : 5)
identify
the tasks needed to implement your business plan
identify
the human capital needed to implement your business plan
identify
the skills needed to implement your business plan
None
of the above
Question
23.23. (TCO 5) Which percentage of major U.S. employers offer some form of
child care assistance?
(Points
: 5)
40%
55%
68%
80%
Question
24.24. (TCO 6) Inputs, transformation processes, outputs, control systems, and
feedback are the five basic elements of what?
(Points
: 5)
Human
resource management
Transformation
management
Operations
management
Time
management
Question
25.25. (TCO 6) Information that shows the steps required to produce a product
is called which of the following?
(Points
: 5)
Routing
Sequencing
Dispatching
Controlling
Question
26.26. (TCO 7) An account number of 13 would represent which of the following
accounts?
(Points
: 5)
Accounts
payable
Accrued
taxes
Insurance
expense
Accounts
receivable
Question
27.27. (TCO 7) Assets that will be converted into cash within 1 year are called
_____.
(Points
: 5)
short-term
assets
long-term
assets
capital
assets
financial
assets
Question
28.28. (TCO 8) In our lecture, we discussed the difference in the missions of
today’s companies. The mission of a company in the 21st century is to maximize
shareholder _____. (Points : 5)
wealth
value
investment
None
of the above
Question
29.29. (TCO 9) The obligation of business to maximize the positive impact it
has on society while minimizing the negative impact is called what?
(Points
: 5)
Moral
obligation
Business
responsibility
Business
ethics
Social
responsibility
Question
30.30. (TCO 9) A long-term planning tool used for viewing a business and the
environments in which it operates in the broadest terms is _____.
(Points
: 5)
strategic
planning
intermediate
planning
short-term
planning
strategic
alternatives
Page
2
Question
1. 1. (TCO 1) Compare and contrast a sole proprietorship, a partnership, and a
corporation. Provide examples of where you would use each structure. (Points :
14)
Question
2. 2. (TCO 3) Analyze three areas that should be researched when deciding
whether or not to purchase an existing business. Using examples, evaluate these
three areas and their importance. (Points : 14)
Question
3. 3. (TCO 4) Compare and contrast economic order quantity and just in time as
inventory control methods. Evaluate how these control methods can improve the
financial position of a small business. (Points : 14)
Question
4. 4. (TCO 6) Compare and contrast Maslow's hierarchy of needs and Herzberg's
motivation-hygiene theories. Relate the importance of each theory to a small
business owner. (Points : 14)
Question
5. 5. (TCO 9) Analyze the four levels depicted in the pyramid of social
responsibility. (Points : 14)
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