MGT 500 Assignment
1: Starbucks’ Strategy
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Due Week 3 and worth 280 points
Using the Internet and
Strayer University databases, research Starbucks’ organizational culture and
the key leadership and management traits used to execute the business strategy.
Write a four to five
(4-5) page paper in which you: Suggest the key elements of Starbucks’
organizational culture that contributes to its success in a global economy.
Indicate management’s role with creating and sustaining the organizational
culture. Assess the effectiveness of Starbucks’ management decisions in
providing innovative offerings for its customers (e.g., WiFi, style of coffee,
etc.) in order to achieve its current competitive marketplace advantage.
Provide support for your rationale. Determine one (1) key management competency
that a successful manager at Starbucks is likely to have. Indicate one (1) way
in which this particular competency is a good fit for the organizational
culture. Evaluate Starbucks’ ability to achieve long-term sustainability as a
global leader in the coffee industry without the organization’s CEO, Howard
Shultz. Use at least two (2) quality academic resources. Note: Wikipedia and
other Websites do not qualify as academic resources.
Your assignment must
follow these formatting requirements: Be typed, double spaced, using Times New
Roman font (size 12), with one-inch margins on all sides; citations and
references must follow APA format. Check with your professor for any additional
instructions. Include a cover page containing the title of the assignment, the
student’s name, the professor’s name, the course title, and the date. The cover
page and the reference page are not included in the required assignment page
length.
The specific course
learning outcomes associated with this assignment are: Examine the concepts of
management related to modern-day work environments. Analyze the corporate
environment, culture, and challenges for managing in a global environment. Use
technology and information resources to research issues in modern management.
Write clearly and concisely about modern management using proper writing
mechanics.
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